Diners Club International
In 2025, Diners Club International celebrated its 75th anniversary with a global campaign honoring its origin story and partner countries. I directed a 10-day shoot to produce visuals, both photo and video, for the brand. After months of preparing, I co-created 21 detailed tabletop sets to showcase the international beverages and used these images to design the anniversary edition, multilingual cocktail book (A5, 159 pages).
Art Direction:
Jacqueline DeWitt, Brandon Graf
Creative Direction:
Scott Serilla
Photography:
Michael Maes
Copywriting:
Kevin Johnson, Zemirah Moffett
Mixology:
Richard Beltzer